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	<title>OnlineMarketingCentral.com &#187; Recent Projects</title>
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	<link>http://www.onlinemarketingcentral.com</link>
	<description>Small Business Marketing Blog from 804 Studios</description>
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		<title>Menupal.com Updates</title>
		<link>http://www.onlinemarketingcentral.com/2011/07/menupal-com-updates/</link>
		<comments>http://www.onlinemarketingcentral.com/2011/07/menupal-com-updates/#comments</comments>
		<pubDate>Sun, 24 Jul 2011 14:49:55 +0000</pubDate>
		<dc:creator>Jonathan Kelp</dc:creator>
				<category><![CDATA[Recent Projects]]></category>

		<guid isPermaLink="false">http://www.onlinemarketingcentral.com/?p=174</guid>
		<description><![CDATA[We&#8217;ve been busy working on one of our websites, Menupal.com. We&#8217;re adding more menus for restaurants around the U.S. and have begun setting up several locally targeted websites. The first two are MenupalAnnArbor.com (for Ann Arbor, Michigan restaurants) and MenupalMadison.com (for Madison, Wisconsin restaurants).
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			<content:encoded><![CDATA[<p>We&#8217;ve been busy working on one of our websites, <a href="http://www.menupal.com" onclick="pageTracker._trackPageview('/outgoing/www.menupal.com?referer=');">Menupal.com</a>. We&#8217;re adding more menus for restaurants around the U.S. and have begun setting up several locally targeted websites. The first two are <a href="http://www.menupalannarbor.com" onclick="pageTracker._trackPageview('/outgoing/www.menupalannarbor.com?referer=');">MenupalAnnArbor.com</a> (for Ann Arbor, Michigan restaurants) and <a href="http://www.menupalmadison.com" onclick="pageTracker._trackPageview('/outgoing/www.menupalmadison.com?referer=');">MenupalMadison.com</a> (for Madison, Wisconsin restaurants).</p>
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		<title>Web Design for Indiana House of Representatives Candidate Jesse James</title>
		<link>http://www.onlinemarketingcentral.com/2009/11/web-design-indiana-political-candidate-jesse-james/</link>
		<comments>http://www.onlinemarketingcentral.com/2009/11/web-design-indiana-political-candidate-jesse-james/#comments</comments>
		<pubDate>Mon, 30 Nov 2009 19:18:45 +0000</pubDate>
		<dc:creator>Jonathan Kelp</dc:creator>
				<category><![CDATA[News & Events]]></category>
		<category><![CDATA[Recent Projects]]></category>

		<guid isPermaLink="false">http://www.onlinemarketingcentral.com/?p=115</guid>
		<description><![CDATA[I am pleased to announce the launch of JesseJames2010.com, our newly designed website for Indiana House of Representatives candidate Jesse James. Jesse recently announced that he will seek the Democratic nomination for House District 45. The district includes parts of Sullivan, Vigo, Knox, Daviess and Greene Counties in southwestern Indiana.

]]></description>
			<content:encoded><![CDATA[<p>I am pleased to announce the launch of <a href="http://www.jessejames2010.com/" target="_blank" onclick="pageTracker._trackPageview('/outgoing/www.jessejames2010.com/?referer=');">JesseJames2010.com</a>, our newly designed website for Indiana House of Representatives candidate Jesse James. Jesse recently announced that he will seek the Democratic nomination for House District 45. The district includes parts of Sullivan, Vigo, Knox, Daviess and Greene Counties in southwestern Indiana.</p>
<p><a href="http://www.jessejames2010.com/" target="_blank" onclick="pageTracker._trackPageview('/outgoing/www.jessejames2010.com/?referer=');"><img class="alignnone size-medium wp-image-120" title="home1 (Large)" src="http://www.onlinemarketingcentral.com/wp-content/uploads/2009/11/home1-Large-283x300.jpg" alt="home1 (Large)" width="283" height="300" /></a></p>
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		<title>Bloomington Indiana Website Redesign for MedPro Services</title>
		<link>http://www.onlinemarketingcentral.com/2009/11/bloomington-indiana-website-redesign/</link>
		<comments>http://www.onlinemarketingcentral.com/2009/11/bloomington-indiana-website-redesign/#comments</comments>
		<pubDate>Mon, 23 Nov 2009 17:09:54 +0000</pubDate>
		<dc:creator>Jonathan Kelp</dc:creator>
				<category><![CDATA[Recent Projects]]></category>
		<category><![CDATA[bloomington website redesign]]></category>

		<guid isPermaLink="false">http://www.onlinemarketingcentral.com/?p=81</guid>
		<description><![CDATA[804 Studios recently completed website redesign/improvement project for MedPro Services, a Bloomington, Indiana medical billing services company. MedPro&#8217;s previous website was generating significant traffic from Google but was unable to convert the traffic into leads. The objective was simple: Increase the amount of leads received from the website by improving its usability.
I made two small [...]]]></description>
			<content:encoded><![CDATA[<p>804 Studios recently completed website redesign/improvement project for MedPro Services, a Bloomington, Indiana <a href="http://www.medproservices.net/web/" onclick="pageTracker._trackPageview('/outgoing/www.medproservices.net/web/?referer=');">medical billing services</a> company. MedPro&#8217;s previous website was generating significant traffic from Google but was unable to convert the traffic into leads. <strong>The objective was simple: Increase the amount of leads received from the website by improving its usability.</strong></p>
<p>I made two small changes to their website that have had big results:</p>
<ul>
<li>Redesigned the homepage to emphasize MedPro&#8217;s unique selling points and included a large call-to-action button</li>
<li>Improved the &#8220;Free Office Analysis&#8221; form that is used to collect leads</li>
</ul>
<p><strong>Before Homepage Improvements</strong></p>
<p><a href="http://www.onlinemarketingcentral.com/wp-content/uploads/2009/11/homepage-original-cut.jpg"><img class="size-medium wp-image-83 alignnone" title="homepage-original-cut" src="http://www.onlinemarketingcentral.com/wp-content/uploads/2009/11/homepage-original-cut-262x300.jpg" alt="homepage-original-cut" width="262" height="300" /></a></p>
<p><strong>After Homepage Improvements</strong></p>
<p><a href="http://www.onlinemarketingcentral.com/wp-content/uploads/2009/11/homepage-new-cut.jpg"><img class="size-medium wp-image-84 alignnone" title="homepage-new-cut" src="http://www.onlinemarketingcentral.com/wp-content/uploads/2009/11/homepage-new-cut-262x300.jpg" alt="homepage-new-cut" width="262" height="300" /></a></p>
<p>The new design has been live for only about 4 weeks now but the results are already promising.</p>
<ul>
<li>Leads have increased by nearly 300% over the previous month</li>
<li>The bounce rate (percent of initial visitors that leave a site after viewing a single page) has dropped by 62%</li>
</ul>
<p>So far the website statistics have confirmed the idea that small changes can have big results.</p>
<p>If you are looking to improve your website&#8217;s performance give me a call at 812-382-5100.</p>
<p>Learn more about <a href="http://www.medproservices.net/web/" onclick="pageTracker._trackPageview('/outgoing/www.medproservices.net/web/?referer=');">MedPro Services</a>.</p>
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