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	<title>OnlineMarketingCentral.com</title>
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	<link>http://www.onlinemarketingcentral.com</link>
	<description>Small Business Marketing Blog from 804 Studios</description>
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		<title>Boulder, Colorado Restaurant Menus</title>
		<link>http://www.onlinemarketingcentral.com/2011/08/boulder-colorado-restaurant-menus/</link>
		<comments>http://www.onlinemarketingcentral.com/2011/08/boulder-colorado-restaurant-menus/#comments</comments>
		<pubDate>Fri, 19 Aug 2011 02:31:44 +0000</pubDate>
		<dc:creator>Jonathan Kelp</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.onlinemarketingcentral.com/?p=177</guid>
		<description><![CDATA[We&#8217;ve just launched MenupalBoulder.com for restaurants in Boulder, Colorado. We currently have around 200 restaurants listed on the site and will be adding more soon.
]]></description>
			<content:encoded><![CDATA[<p>We&#8217;ve just launched <a href="http://www.menupalboulder.com" onclick="pageTracker._trackPageview('/outgoing/www.menupalboulder.com?referer=');">MenupalBoulder.com</a> for restaurants in Boulder, Colorado. We currently have around 200 restaurants listed on the site and will be adding more soon.</p>
]]></content:encoded>
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		<item>
		<title>Menupal.com Updates</title>
		<link>http://www.onlinemarketingcentral.com/2011/07/menupal-com-updates/</link>
		<comments>http://www.onlinemarketingcentral.com/2011/07/menupal-com-updates/#comments</comments>
		<pubDate>Sun, 24 Jul 2011 14:49:55 +0000</pubDate>
		<dc:creator>Jonathan Kelp</dc:creator>
				<category><![CDATA[Recent Projects]]></category>

		<guid isPermaLink="false">http://www.onlinemarketingcentral.com/?p=174</guid>
		<description><![CDATA[We&#8217;ve been busy working on one of our websites, Menupal.com. We&#8217;re adding more menus for restaurants around the U.S. and have begun setting up several locally targeted websites. The first two are MenupalAnnArbor.com (for Ann Arbor, Michigan restaurants) and MenupalMadison.com (for Madison, Wisconsin restaurants).
]]></description>
			<content:encoded><![CDATA[<p>We&#8217;ve been busy working on one of our websites, <a href="http://www.menupal.com" onclick="pageTracker._trackPageview('/outgoing/www.menupal.com?referer=');">Menupal.com</a>. We&#8217;re adding more menus for restaurants around the U.S. and have begun setting up several locally targeted websites. The first two are <a href="http://www.menupalannarbor.com" onclick="pageTracker._trackPageview('/outgoing/www.menupalannarbor.com?referer=');">MenupalAnnArbor.com</a> (for Ann Arbor, Michigan restaurants) and <a href="http://www.menupalmadison.com" onclick="pageTracker._trackPageview('/outgoing/www.menupalmadison.com?referer=');">MenupalMadison.com</a> (for Madison, Wisconsin restaurants).</p>
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		<title>Increasing Adsense Earnings through Split Testing</title>
		<link>http://www.onlinemarketingcentral.com/2011/05/increasing-adsense-earnings-through-split-testing/</link>
		<comments>http://www.onlinemarketingcentral.com/2011/05/increasing-adsense-earnings-through-split-testing/#comments</comments>
		<pubDate>Thu, 05 May 2011 23:55:36 +0000</pubDate>
		<dc:creator>Jonathan Kelp</dc:creator>
				<category><![CDATA[Split Testing]]></category>
		<category><![CDATA[adsense]]></category>
		<category><![CDATA[google adsense]]></category>

		<guid isPermaLink="false">http://www.onlinemarketingcentral.com/?p=169</guid>
		<description><![CDATA[I&#8217;ve recently been running A/B split tests on a website of mine, Menupal.com, to try to increase our Google Adsense earnings. So far, so good. We&#8217;ve seen revenue increase 10x by figuring out what page designs work best. I will post more on our methods and results shortly.
]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ve recently been running A/B split tests on a website of mine, <a href="http://www.menupal.com" onclick="pageTracker._trackPageview('/outgoing/www.menupal.com?referer=');">Menupal.com</a>, to try to increase our Google Adsense earnings. So far, so good. We&#8217;ve seen revenue increase 10x by figuring out what page designs work best. I will post more on our methods and results shortly.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Create a Google XML Sitemap (the free and easy way)</title>
		<link>http://www.onlinemarketingcentral.com/2010/04/create-a-google-xml-sitemap-the-free-and-easy-way/</link>
		<comments>http://www.onlinemarketingcentral.com/2010/04/create-a-google-xml-sitemap-the-free-and-easy-way/#comments</comments>
		<pubDate>Fri, 02 Apr 2010 14:16:00 +0000</pubDate>
		<dc:creator>Jonathan Kelp</dc:creator>
				<category><![CDATA[Resources]]></category>
		<category><![CDATA[google sitemap]]></category>
		<category><![CDATA[xml sitemap]]></category>

		<guid isPermaLink="false">http://www.onlinemarketingcentral.com/?p=159</guid>
		<description><![CDATA[Sitemaps tell search engines about URLs on a website that are available for crawling. If you want to get visitors from search engines like Google, Yahoo and Bing, then it makes sense to use a sitemap to tell them about your website pages. I like to use XML-sitemaps.com.

Go to http://www.xml-sitemaps.com/ to create your free and [...]]]></description>
			<content:encoded><![CDATA[<p>Sitemaps tell search engines about URLs on a website that are available for crawling. If you want to get visitors from search engines like Google, Yahoo and Bing, then it makes sense to use a sitemap to tell them about your website pages. I like to use XML-sitemaps.com.</p>
<ol>
<li>Go to <a href="http://www.xml-sitemaps.com/" onclick="pageTracker._trackPageview('/outgoing/www.xml-sitemaps.com/?referer=');">http://www.xml-sitemaps.com/</a> to create your free and easy sitemap.</li>
<li>Enter your website address in the field &#8220;Starting URL&#8221; and press the &#8220;Start&#8221; button.</li>
<li>When the site is done generating your sitemap, click on the link to download your sitemap in XML format.</li>
<li>Upload your XML sitemap to your website.</li>
<li>Notify Google that your sitemap exists by entering the following URL into your web browser: http://www.google.com/webmasters/tools/ping?sitemap=http%3A%2F%2F<strong>www.mysite.com/my-sitemap-location.xml</strong>.Be sure to replace <strong>www.mysite.com/my-sitemap-location.xml</strong> with the location of your sitemap on your website.</li>
</ol>
<p>A maximum of 500 pages will be indexed in your sitemap. If you need to  create a sitemap with more than 500 pages, you will need to use the  unlimited version for the price of $19.99.</p>
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		<item>
		<title>Color Scheme Inspiration</title>
		<link>http://www.onlinemarketingcentral.com/2010/04/color-scheme-inspiration/</link>
		<comments>http://www.onlinemarketingcentral.com/2010/04/color-scheme-inspiration/#comments</comments>
		<pubDate>Thu, 01 Apr 2010 21:07:13 +0000</pubDate>
		<dc:creator>Jonathan Kelp</dc:creator>
				<category><![CDATA[Design Inspiration]]></category>

		<guid isPermaLink="false">http://www.onlinemarketingcentral.com/?p=144</guid>
		<description><![CDATA[Inspiring color palettes are everywhere. I like using ClourLovers PHOTOCOPA tool to create new palettes from beautiful photos I find on Flickr.



]]></description>
			<content:encoded><![CDATA[<p>Inspiring color palettes are everywhere. I like using <a href="http://www.colourlovers.com/photocopa" onclick="pageTracker._trackPageview('/outgoing/www.colourlovers.com/photocopa?referer=');">ClourLovers PHOTOCOPA</a> tool to create new palettes from beautiful photos I find on <a href="http://www.flickr.com/" onclick="pageTracker._trackPageview('/outgoing/www.flickr.com/?referer=');">Flickr</a>.</p>
<p><a href="http://www.colourlovers.com/palette/1142112/Yosemite" onclick="pageTracker._trackPageview('/outgoing/www.colourlovers.com/palette/1142112/Yosemite?referer=');"><img class="alignnone" title="Yosemite" src="http://static.colourlovers.com/images/photocopa/2/29/29055/m.jpg" alt="" width="390" height="260" /></a><a href="http://www.colourlovers.com/palette/1142112/Yosemite" onclick="pageTracker._trackPageview('/outgoing/www.colourlovers.com/palette/1142112/Yosemite?referer=');"><img class="alignnone size-full wp-image-145" title="yosemite" src="http://www.onlinemarketingcentral.com/wp-content/uploads/2010/04/yosemite.png" alt="yosemite" width="390" height="217" /></a></p>
<p><a href="http://www.colourlovers.com/palette/1142416/Sushi" onclick="pageTracker._trackPageview('/outgoing/www.colourlovers.com/palette/1142416/Sushi?referer=');"><img class="alignnone" title="Sushi" src="http://static.colourlovers.com/images/photocopa/2/29/29125/m.jpg" alt="" width="390" height="258" /></a><a href="http://www.colourlovers.com/palette/1142416/Sushi" onclick="pageTracker._trackPageview('/outgoing/www.colourlovers.com/palette/1142416/Sushi?referer=');"><img class="alignnone size-full wp-image-149" title="sushi" src="http://www.onlinemarketingcentral.com/wp-content/uploads/2010/04/sushi1.png" alt="sushi" width="390" height="219" /></a></p>
<p><a href="http://www.colourlovers.com/palette/1142123/Mama_Duck" onclick="pageTracker._trackPageview('/outgoing/www.colourlovers.com/palette/1142123/Mama_Duck?referer=');"><img class="alignnone" title="Mama Duck" src="http://static.colourlovers.com/images/photocopa/2/29/29062/m.jpg" alt="" width="390" height="257" /></a><a href="http://www.colourlovers.com/palette/1142123/Mama_Duck" onclick="pageTracker._trackPageview('/outgoing/www.colourlovers.com/palette/1142123/Mama_Duck?referer=');"><img class="alignnone size-full wp-image-154" title="mama-duck" src="http://www.onlinemarketingcentral.com/wp-content/uploads/2010/04/mama-duck.png" alt="mama-duck" width="390" height="217" /></a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Web Design for Indiana House of Representatives Candidate Jesse James</title>
		<link>http://www.onlinemarketingcentral.com/2009/11/web-design-indiana-political-candidate-jesse-james/</link>
		<comments>http://www.onlinemarketingcentral.com/2009/11/web-design-indiana-political-candidate-jesse-james/#comments</comments>
		<pubDate>Mon, 30 Nov 2009 19:18:45 +0000</pubDate>
		<dc:creator>Jonathan Kelp</dc:creator>
				<category><![CDATA[News & Events]]></category>
		<category><![CDATA[Recent Projects]]></category>

		<guid isPermaLink="false">http://www.onlinemarketingcentral.com/?p=115</guid>
		<description><![CDATA[I am pleased to announce the launch of JesseJames2010.com, our newly designed website for Indiana House of Representatives candidate Jesse James. Jesse recently announced that he will seek the Democratic nomination for House District 45. The district includes parts of Sullivan, Vigo, Knox, Daviess and Greene Counties in southwestern Indiana.

]]></description>
			<content:encoded><![CDATA[<p>I am pleased to announce the launch of <a href="http://www.jessejames2010.com/" target="_blank" onclick="pageTracker._trackPageview('/outgoing/www.jessejames2010.com/?referer=');">JesseJames2010.com</a>, our newly designed website for Indiana House of Representatives candidate Jesse James. Jesse recently announced that he will seek the Democratic nomination for House District 45. The district includes parts of Sullivan, Vigo, Knox, Daviess and Greene Counties in southwestern Indiana.</p>
<p><a href="http://www.jessejames2010.com/" target="_blank" onclick="pageTracker._trackPageview('/outgoing/www.jessejames2010.com/?referer=');"><img class="alignnone size-medium wp-image-120" title="home1 (Large)" src="http://www.onlinemarketingcentral.com/wp-content/uploads/2009/11/home1-Large-283x300.jpg" alt="home1 (Large)" width="283" height="300" /></a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>804 Studios is now a member of the Better Business Bureau</title>
		<link>http://www.onlinemarketingcentral.com/2009/11/804-studios-better-business-bureau/</link>
		<comments>http://www.onlinemarketingcentral.com/2009/11/804-studios-better-business-bureau/#comments</comments>
		<pubDate>Mon, 23 Nov 2009 17:18:12 +0000</pubDate>
		<dc:creator>Jonathan Kelp</dc:creator>
				<category><![CDATA[News & Events]]></category>
		<category><![CDATA[accredited]]></category>
		<category><![CDATA[bbb]]></category>
		<category><![CDATA[better business bureau]]></category>

		<guid isPermaLink="false">http://www.onlinemarketingcentral.com/?p=94</guid>
		<description><![CDATA[I am happy to announce that 804 Studios, LLC is now an accredited member of the Better Business Bureau.

The BBB Standards for Trust


Build Trust 
Establish and maintain a positive track record in the marketplace.
Advertise Honestly 
Adhere to established standards of advertising and selling.
Tell the Truth 
Honestly represent products and services, including clear and adequate disclosures of [...]]]></description>
			<content:encoded><![CDATA[<p>I am happy to announce that 804 Studios, LLC is now an accredited member of the Better Business Bureau.</p>
<p><a class="no-border" href="https://www.bbb.org/online/consumer/cks.aspx?id=10911206464987" target="_blank" onclick="pageTracker._trackPageview('/outgoing/www.bbb.org/online/consumer/cks.aspx?id=10911206464987&amp;referer=');"><img class="no-border" title="Click to verify BBB accreditation and to see a BBB report." src="http://www.onlinemarketingcentral.com/wp-content/uploads/2009/11/bbbseal3.gif" border="0" alt="Click to verify BBB accreditation and to see a BBB report." /></a></p>
<h3>The BBB Standards for Trust</h3>
<div id="holder">
<div id="centercontent">
<p><strong>Build Trust </strong><br />
Establish and maintain a positive track record in the marketplace.</p>
<p><strong>Advertise Honestly </strong><br />
Adhere to established standards of advertising and selling.</p>
<p><strong>Tell the Truth </strong><br />
Honestly represent products and services, including clear and adequate disclosures of all material terms.</p>
<p><strong>Be Transparent </strong><br />
Openly identify the nature, location, and ownership of the business, and clearly disclose all policies, guarantees and procedures that bear on a customer’s decision to buy.</p>
<p><strong>Honor Promises </strong><br />
Abide by all written agreements and verbal representations.</p>
<p><strong>Be Responsive </strong><br />
Address marketplace disputes quickly, professionally, and in good faith.</p>
<p><strong>Safeguard Privacy<br />
</strong>Protect any data collected against mishandling and fraud, collect personal information only as needed, and respect the preferences of consumers regarding the use of their information.</p>
<p><strong>Embody Integrity </strong><br />
Approach all business dealings, marketplace transactions and commitments with integrity.</div>
</div>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Bloomington Indiana Website Redesign for MedPro Services</title>
		<link>http://www.onlinemarketingcentral.com/2009/11/bloomington-indiana-website-redesign/</link>
		<comments>http://www.onlinemarketingcentral.com/2009/11/bloomington-indiana-website-redesign/#comments</comments>
		<pubDate>Mon, 23 Nov 2009 17:09:54 +0000</pubDate>
		<dc:creator>Jonathan Kelp</dc:creator>
				<category><![CDATA[Recent Projects]]></category>
		<category><![CDATA[bloomington website redesign]]></category>

		<guid isPermaLink="false">http://www.onlinemarketingcentral.com/?p=81</guid>
		<description><![CDATA[804 Studios recently completed website redesign/improvement project for MedPro Services, a Bloomington, Indiana medical billing services company. MedPro&#8217;s previous website was generating significant traffic from Google but was unable to convert the traffic into leads. The objective was simple: Increase the amount of leads received from the website by improving its usability.
I made two small [...]]]></description>
			<content:encoded><![CDATA[<p>804 Studios recently completed website redesign/improvement project for MedPro Services, a Bloomington, Indiana <a href="http://www.medproservices.net/web/" onclick="pageTracker._trackPageview('/outgoing/www.medproservices.net/web/?referer=');">medical billing services</a> company. MedPro&#8217;s previous website was generating significant traffic from Google but was unable to convert the traffic into leads. <strong>The objective was simple: Increase the amount of leads received from the website by improving its usability.</strong></p>
<p>I made two small changes to their website that have had big results:</p>
<ul>
<li>Redesigned the homepage to emphasize MedPro&#8217;s unique selling points and included a large call-to-action button</li>
<li>Improved the &#8220;Free Office Analysis&#8221; form that is used to collect leads</li>
</ul>
<p><strong>Before Homepage Improvements</strong></p>
<p><a href="http://www.onlinemarketingcentral.com/wp-content/uploads/2009/11/homepage-original-cut.jpg"><img class="size-medium wp-image-83 alignnone" title="homepage-original-cut" src="http://www.onlinemarketingcentral.com/wp-content/uploads/2009/11/homepage-original-cut-262x300.jpg" alt="homepage-original-cut" width="262" height="300" /></a></p>
<p><strong>After Homepage Improvements</strong></p>
<p><a href="http://www.onlinemarketingcentral.com/wp-content/uploads/2009/11/homepage-new-cut.jpg"><img class="size-medium wp-image-84 alignnone" title="homepage-new-cut" src="http://www.onlinemarketingcentral.com/wp-content/uploads/2009/11/homepage-new-cut-262x300.jpg" alt="homepage-new-cut" width="262" height="300" /></a></p>
<p>The new design has been live for only about 4 weeks now but the results are already promising.</p>
<ul>
<li>Leads have increased by nearly 300% over the previous month</li>
<li>The bounce rate (percent of initial visitors that leave a site after viewing a single page) has dropped by 62%</li>
</ul>
<p>So far the website statistics have confirmed the idea that small changes can have big results.</p>
<p>If you are looking to improve your website&#8217;s performance give me a call at 812-382-5100.</p>
<p>Learn more about <a href="http://www.medproservices.net/web/" onclick="pageTracker._trackPageview('/outgoing/www.medproservices.net/web/?referer=');">MedPro Services</a>.</p>
]]></content:encoded>
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		<item>
		<title>Business.com Directory Listing Special Offer- Save $50</title>
		<link>http://www.onlinemarketingcentral.com/2009/11/business-dot-com-directory-listing-special-offer-save-50/</link>
		<comments>http://www.onlinemarketingcentral.com/2009/11/business-dot-com-directory-listing-special-offer-save-50/#comments</comments>
		<pubDate>Thu, 12 Nov 2009 19:46:58 +0000</pubDate>
		<dc:creator>Jonathan Kelp</dc:creator>
				<category><![CDATA[Resources]]></category>

		<guid isPermaLink="false">http://www.onlinemarketingcentral.com/?p=77</guid>
		<description><![CDATA[From Business.com:
Business.com is where business people go to find solutions. Each month we help millions of business decision makers quickly find what they need to manage and grow their businesses. 
Our Business Directory Advertising is a flat rate annual product, priced at $299/listing. Advertisers can select from over 65,000 business categories to place their listings. [...]]]></description>
			<content:encoded><![CDATA[<p><strong>From Business.com:</strong><br />
<em>Business.com is where business people go to find solutions. Each month we help millions of business decision makers quickly find what they need to manage and grow their businesses. </em></p>
<p><em>Our Business Directory Advertising is a flat rate annual product, priced at $299/listing. Advertisers can select from over 65,000 business categories to place their listings. Business Directory Listings are a great, low-cost way to reach a highly concentrated B2B audience of 8 million monthly unique visitors on Business.com.</em></p>
<p><a onmouseover="window.status='http://www.business.com';return true;" onmouseout="window.status=' ';return true;" href="http://www.jdoqocy.com/c4106vpyvpxCGJMMHFJCEDKDFMDK" target="_blank" onclick="pageTracker._trackPageview('/outgoing/www.jdoqocy.com/c4106vpyvpxCGJMMHFJCEDKDFMDK?referer=');"><br />
<img src="http://www.tqlkg.com/br101uuymsqBFILLGEIBDCJCELCJ" border="0" alt="Business.com Directory" /></a></p>
<p><a href="http://www.tkqlhce.com/click-3699426-10707991" target="_blank" onclick="pageTracker._trackPageview('/outgoing/www.tkqlhce.com/click-3699426-10707991?referer=');"><br />
<img src="http://www.awltovhc.com/image-3699426-10707991" border="0" alt="Business.com PPC" width="300" height="250" /></a></p>
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		<item>
		<title>Test Page</title>
		<link>http://www.onlinemarketingcentral.com/test-page/</link>
		<comments>http://www.onlinemarketingcentral.com/test-page/#comments</comments>
		<pubDate>Wed, 14 Oct 2009 16:25:22 +0000</pubDate>
		<dc:creator>Jonathan Kelp</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.onlinemarketingcentral.com/?page_id=73</guid>
		<description><![CDATA[test page
]]></description>
			<content:encoded><![CDATA[<p>test page</p>
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